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Our people

Our people shape our work. From our staff, volunteers and Trustees, scientists and health professionals, through to those affected by cancer, their families and friends and everyone who supports the charity through donating and fundraising.

Our Executive Team

A photo of Chris Bushby, The Big C CEO.

Dr Christopher Bushby

Chief Executive

A photo of Chris Bushby, The Big C CEO.
Dr Christopher Bushby

Chief Executive

With more than 30 years’ experience as a successful business and community leader, Chris has broad experience of management and governance developed in a wide range of commercial, educational, public and third sector contexts.

Email: Chris.bushby@big-c.co.uk
Call: 07468 488702

A close up of Dr Melanie Pascale, Director of Charitable Operations

Dr Melanie Pascale

Director of Charitable Operations

A close up of Dr Melanie Pascale, Director of Charitable Operations
Dr Melanie Pascale

Director of Charitable Operations

Dr Melanie Pascale has an extensive background in clinical science with a long-term focus on cancer research and cancer services, initially studying for her PhD at the Quadram Institute of Bioscience, exploring Bladder Carcinogenesis and the Biological activity Isothiocyanates.

In her role at Big C, she leads and manages the charity’s operational services and the development and delivery of Big C’s support and information services, research grants and education programmes.

Email: Melanie.Pascale@big-c.co.uk
Call: 07514 353010

A close up of Dale Coleman, Director of Corporate Services

Dale Coleman

Director of Corporate Services

A close up of Dale Coleman, Director of Corporate Services
Dale Coleman

Director of Corporate Services

Dale is a Fellow of the Association of Chartered Certified Accountants who started his career in public practice working on audits for both PLCs and smaller local companies.

He then spent over 20 years in the motor industry as Director of five motor dealerships before switching career paths to spend 10 years as Director of Resources within the education sector; finally moving to the third sector by joining Big C.

In his role at Big C, Dale has responsibility for the backroom functions and with his team works to ensure the charity operates professionally and efficiently to ensure the maximum sum from the donor pound goes to the delivery of frontline services.

Email: dale.coleman@big-c.co.uk
Call: 01603 964507

A close up of Katherine Morgan smiling at the camera in a green spotty dress

Kate Morgan

Company Secretary

A profile picture of Kate Morgan a Big C employee
Kate Morgan


Company Secretary

Kate is a Chartered Governance Professional with over 25 years’ experience of working with voluntary sector organisations and prior to joining Big C in 2009 she was the Group Secretary for a regional group of social housing providers.

In her role at Big C Kate works closely with the Board of Trustees and colleagues to ensure that Big C meets statutory and good practice requirements for the robust governance of the charity. Kate is also responsible for the stewardship of our grant giving framework, legacy income pipeline, and complaints.

Email: katherine.morgan@big-c.co.uk
Call: 01603 619900

Our teams

If you would like to get in touch with any of our teams, please click on the link to send an email.


Big C’s team of highly qualified nursing staff and officers provide a wide range of practical and emotional support including counselling, welfare advice, group support and complementary therapies.


The people team support everyone right across the organisation from our volunteers to employees, Trustees to work experience placements and everything in between.

Fundraising & Comms

Our fundraising, marketing and communications team look after the wide variety of events we have at Big C, as well as dealing with any internal and external communications.


Our finance team manages the accounts and finances for the charity.


Our retail team look after our 11 charity shops across Norfolk and into Suffolk. From receiving donations and sorting to creating displays in our shops and serving customers, no day is the same!

Corporate Services

Our corporate services department is made up of our people, finance and digital compliance teams, and looks after the charity’s estates.

“I love working for Big C as it feels good to know that you’re helping make a difference to people’s lives and the team here is amazing!”

ELENA, finance TEAM

Our Ambassadors

Amelia Reynolds smiling at the camera, wearing a green jacket and white top

Amelia Reynolds


Amelia Reynolds smiling at the camera wearing a green jacket and white top
Amelia Reynolds


Amelia Reynolds is a television presenter for the BBC in the East of England.

She presents the weekday regional news programme Look East and the Sunday morning political programme Politics East.

Amelia was diagnosed with bowel cancer in 2021. She received treatment at the Norfolk and Norwich and got involved with Big C in an effort to give something back.

Chris Reeve smiling at the camera, wearing a blue shirt

Chris Reeve


Chris Reeve smiling at the camera wearing a blue shirt
Chris Reeve


Chris Reeve is co-host of Talk Norwich City and Managing Director of Reeve Social Media.

Chris has been involved with Big C for many years, ever since the charity supported his Mum back in 2007 when she had Non-Hodgkins Lymphoma. Chris was 14 years old at the time and has made it his mission ever since, to give back as much as possible to Big C.

Chris has already helped raise £30k for the charity through his fundraising with Talk Norwich City.  

Thank you to the team at Big C for giving me this title, it’s an absolute honour.

Other information

A headshot of Karen from Great Yarmouth support centre.

Work for us

Are you looking to make a difference to the lives of local people affected by cancer? Whatever role you do as part of #TeamBigC you can help us achieve our mission. 

A photograph taken behind of two people talking.

A fair workplace for all

Big C is passionately engaged in its commitment to equity, diversity and inclusion (EDI), proactively promoting appropriate strategies throughout the charity’s operation and recruitment procedures.

A volunteer at a cash register in a Big C shop.

Volunteer for us

Every year, generous people donate a huge amount of their free time to help support the work of Big C. Find out how you could support us across the organisation.

We’ve helped people like Janice & Eddie

Janice is one of our dedicated volunteers at the King’s Lynn Support Centre, and having been involved for a while now, wanted to share her story…

A photo of Janice and Eddie, Big C service users

We’ve helped people like John & Sue

It was through Support Worker Adelle that John & Sue came across Big C, and became regular faces at the Norwich Support Centre, based in the grounds of the Norfolk & Norwich Hospital.

A large cup of hot tea on the table

Related news

Big C Cancer Charity Chief Executive steps down

After nine years of dedicated service to Big C Cancer Charity, Chief Executive Dr Christopher Bushby will be stepping down, in September. Chris has made this difficult decision due to health reasons.

Read more

Ex-NCFC players return to the pitch for Charity Football Match in aid of Big C

Players including Grant Holt, Simeon Jackson, Cedric Anselin, Wes Hoolahan, Simon Lappin and Mike Milligan joined the squad on Saturday 18 May as the Big C XI took on Help Delete Cancer at Lowestoft Town FC.

Read more

Get ready for an exciting summer full of fundraising events

This summer, Big C invites you to get together with your family and friends and take on one of our many fundraising events and help raise vital funds for those affected by cancer!

Read more

100 Mile Easter Walk for Canaries Legend Grant Holt and Local Recruitment Agency ARC in Aid of Big C

Canaries legend Grant Holt has teamed up with local recruitment firm ARC to walk an incredible 100 miles in aid of Big C Cancer Charity, starting on Easter Monday.

Read more


At our centres across the region, we offer support to anyone affected by cancer.


We fund vital, world-class research to help prevent, diagnose and treat cancer.

Get involved

Become a volunteer, fundraise or donate – your support is needed more than ever.

Let’s keep in touch

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