Launch of the 150-Mile Challenge to raise vital funds
Big C and Norwich City Community Sports Foundation are excited to announce an extraordinary new joint fundraising event for 2025 – The 150-Mile Challenge, powered by Arc Group.
Conceived by Richard Pearce of Barclays Wealth, Canaries legend Grant Holt, and Adam Miller from Arc Group, the 150-Mile Challenge is set to inspire the community while raising vital funds for two prominent local charities.
Starting on 16 April 2025 in King’s Lynn, Richard, Grant and Adam will lead a group of walkers on an epic 150-mile journey around the north of the county. Walking day and night, the challenge will conclude in dramatic style as the group walks onto the pitch at Carrow Road on Good Friday, 18 April when Norwich City take on Portsmouth F.C.
A challenge that gives back and inspires a community
The 150-Mile Challenge is more than just a fundraising effort; it’s a call to action for the local community to come together in support of vital local services. Funds raised will directly, and equally, benefit Big C as well as Norwich City Community Sports Foundation, who use the power of sport to support and inspire our community. The Foundation deliver a variety of programmes across the county with the objective of driving inclusion for people with disabilities, boosting mental health and wellbeing, and supporting disadvantaged people to raise their aspirations.
To make this event as inclusive as possible, the challenge will also include two additional legs:
1. The Virtual Edition (February – March 2025)
Open to everyone, the Community Sports Foundation and Big C are encouraging people inspired by this epic challenge to sign up and complete their own 150 miles throughout February and March 2025. Whether you prefer walking, running, cycling or even swimming the focus is to achieve the 150 miles in your own way. Participants will be supported by both charities with virtual check-ins and the option of local meetups.
With the added incentive of a medal for all those who achieve the suggested fundraising target of £150 you can sign up now via the Community Sports Foundation or Big C websites.
2. The Corporate Edition (May 2025)
Local businesses will have the chance to take part in their own 150-Mile Challenge, designed to foster teamwork while contributing to these incredible causes. Details on this edition will be released in the New Year.
Join the journey
“This challenge is about more than just the miles” says Richard Pearce. “It’s about creating a lasting impact for our community, and we hope to see people of all ages and abilities join us in raising funds for these incredible charities. I would like to express my thanks to Uptech, Grocott & Murfit and Cladpsray Solutions for their generous sponsorship of key sections in our 150-Mile Challenge. Your support is a vital component to the success of this challenge.”
In a joint statement, Tom Holmes, Events and Engagement Manager at Big C and Emma Fletcher-Dungay, Head of Fundraising at the Community Sports Foundation commented on the challenge:
“We are thrilled to collaborate on the 150-Mile Challenge, an inspiring initiative that unites our community to make a real difference. This partnership between the Community Sports Foundation and Big C highlights the power of teamwork, raising vital funds to transform lives through sport and provide essential care and support for those affected by cancer. By inviting everyone to take part with the virtual challenge we’re fostering unity and inclusivity while creating a lasting impact. Together, we can achieve something extraordinary in Norfolk.”
How you can get involved
Sign up today to join the virtual challenge in February and March or register your interest for the corporate edition in May.
Sponsor the event: Local businesses interested in sponsoring sections of the 150-mile, 3-day event or the broader campaign can reach out to csf.fundraising@norwichcitycsf.org.uk.
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